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How to Offer a Reward After a Customer Loads a Balance

Encourage customers to top up their account by offering a complimentary gift from your product list. This drives upfront balance loads and boosts customer engagement.

Before You Begin

  • You must be logged into the Facilipay Dashboard with admin access.
  • Have your top-up threshold and reward decided before configuring.

Step-by-Step: Create the Top-Up Campaign

  1. Start a New Campaign

    1. Log in to the Facilipay Dashboard
    2. Click Create (top right)
    3. Select Campaigns
  2. Enter Campaign Details
    Complete the following:

    • Name: Displayed to customers
    • Description: Explain the offer (e.g. Top up £10 and get a free coffee)
    • Terms and Conditions: Define any limits (e.g. 1 per month)

    Click Next.

  3. Set Schedule and Limits

    • Configure when the campaign runs — set a date range and define days/times if needed.
    • Apply limits, e.g. Max Coupons per User: 1 per month.
  4. Set Campaign Rules (Parameters)

    1. Click Parameters in the top menu
    2. Click New Transaction Filter
    3. Select Transaction Types
    4. Choose Upfront Transactions (Top Ups)
    5. Set conditions: minimum top-up amount (e.g. £10) and time period (e.g. within 1 month)
    6. Click Save
  5. Set the Reward

    1. Click Rewards in the top menu
    2. Select Discount Product / Category
    3. Click the edit (pencil) icon
    4. In the product selector, choose a category or product (e.g. Coffee), select Entire Category, then click SelectedDone
    5. Configure the reward: enter 100 in the amount field, select Percent (for a free item), then click Save
  6. Review the Campaign
    Click Review and check all details.

    Tip: Click Edit to make changes if needed.

  7. Launch the Campaign
    Click Release.


What Happens After You Launch

Your campaign is live. Customers who top up their account (e.g. £10 or more) receive a reward (e.g. a free coffee) on their next purchase.


Tips & Best Practices

  • Pick a meaningful threshold: A threshold above the typical top-up encourages bigger loads.

  • Choose a high-margin reward: Items like coffee work well because they bring customers back.

  • Promote the offer: Posters at the till and social media posts amplify uptake.